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Director of Product Marketing

Augment

Augment

Marketing & Communications, Product
Palo Alto, CA, USA
Posted on Aug 23, 2025

About Augment Code

Augment Code is the only AI coding assistant built for professional software engineers working in large, production‑grade codebases. Our Context Engine understands your entire repo, enabling developers to stay in flow while writing, reviewing, and understanding code. Backed by top‑tier investors and trusted by engineering teams at leading tech companies, Augment Code is redefining how modern software is built.

About the Role

You'll be the architect of Augment's major market moments. In an industry where launch weeks drive record sign-ups and product launches make or break leaders, you'll own our most critical growth and reputation levers. You're the conductor of a fast-pace and world-class orchestra, coordinating story telling and launch efforts that accelerate Augment's trajectory.

This role puts you at the intersection of cutting-edge AI technology and explosive startup growth, where your ability to move fast and coordinate flawlessly determines how Augment captures market-defining moments.

Your mission

Transform advanced technical and AI capabilities into compelling narratives, inspiring demos and brand-defining moments that grab attention, set a new bar for the industry, drive adoption, and shape how developers and engineering leaders see Augment Code and Software development with agents.

Key responsibilities

  • Drive product launches end-to-end: positioning, messaging, channel strategy, campaign execution
  • Build launch frameworks that are repeatable, scalable, and adaptable
  • Lead cross-functional coordination across Product, Eng, Design, DevRel, Sales, and Comms
  • Translate technical product updates into developer-first storytelling across formats (web, docs, video, etc.)
  • Partner with community leaders, creators, and press to amplify our launches
  • Continuously refine positioning by listening to devs, analyzing usage, and watching competitors

Key Competencies

  • Strategic storytelling that resonates with both builders and buyers
  • Deep empathy for developers and how they evaluate and use tools and AI
  • Taste and creativity to make product narratives, content, campaigns and launches stand out
  • Clear, punchy copywriting across channels that appeals to developers and engineering leaders
  • Comfort working in ambiguity and iterating quickly

Required Experience

  • Proven success leading product marketing teams in developer tools
  • Strong cross-functional leadership, including direct work with Product, Engineering, Marketing, founders and an Executive team
  • Prior experiences as a professional Software Engineer and strong understanding of developer ecosystems
  • Hands-on experience with AI tools and a strong grasp of how developers choose and use AI
  • Experience crafting product launches, technical content, sales enablement and stories that stand out

Employee Benefits:

  • Flexible work hours
  • Competitive salary & Equity
  • Tools Stipend
  • Health, Dental, Vision and Life Insurance
  • Short Term and Long Term Disability
  • Unlimited Paid Time Off + Holidays. We focus on trust and ownership, not time in the chair
  • Numerous company social events

We will do everything we can within reason to make sure that your interview takes place in an environment that fairly and accurately assesses your skills. If you need assistance or accommodation, please contact your recruiter.

Augment Code is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

By applying for this job, the candidate acknowledges and agrees that any personal data contained in their application or supporting materials will be processed in accordance with Augment Code's Applicant Privacy Policy.