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Senior Product Manager, Marketing Experimentation

Eppo

Eppo

Marketing & Communications, Product
United States · Remote
Posted on Tuesday, June 18, 2024

At Eppo, we are building the future of experimentation, so that every company can have an entrepreneurial, customer oriented culture. We believe that AB experiments uniquely put customers at the center of product decisions instead of political processes.

Our next-gen platform allows companies to 10x their volume of AB experiments by embracing the full technical rigor of engineering and statistics while focusing intensely on the evangelism of results and accessibility to business users. We are built for the modern cloud infrastructure, with easy integrations and an emphasis on privacy and security.

Our team is made up of veteran product builders from Airbnb, Slack, and Snowflake, and our product is powering experimentation at some of top companies around the world. We’ve raised over $19M in Seed and Series A funding backed by top-tier venture firms like Menlo VC and Amplify Partners.

To learn more about our company culture, what to expect during the interview process, and what drives us here at Eppo, check out How We Work!

You can also watch a demo of Eppo on our homepage and read more on our blog!

Note: There have been recent reports of fraudulent emails from people impersonating the Eppo talent team. All legitimate correspondence from Eppo will come only from geteppo.com. Anything else should be reported to LinkedIn as a scam. For more information on these fake job scams, you can see this resource from the FTC: https://consumer.ftc.gov/consumer-alerts/2023/08/scammers-impersonate-well-known-companies-recruit-fake-jobs-linkedin-and-other-job-platforms

About This Role

Eppo is looking for a Senior Product Manager to lead a new area focused on marketing, data, and finance personas. This is a new zero-to-one initiative and you’ll own the discovery process for this area. Through user interviews and market research, your goal is to create a compelling strategy and positioning, including selling the product before it’s built. Once approved, you will prioritize the product roadmap and work with design and engineering to build the product. You’ll be responsible for working with prospects, customers, and cross-functional internal resources to drive adoption and revenue of this product line.

What You’ll Do

  • Own the marketing persona by talking with teams (prospects and customers) to understand their pain points. Map out how they work (and how they’d ideally work) with data and finance personas.

  • Conduct market and customer research to define and de-risk a strategy that meets adoption and revenue goals

  • Work with the engineering and design team to prioritize and ship a roadmap that delivers value based on the opportunity identified

  • Lead and orchestrate successful product launches by coordinating with internal teams to ensure timely and impactful releases that drive customer and prospect engagement

  • Define key adoption metrics and track the success of new features, providing regular reports and insights to guide decision-making

  • Collaborate with our GTM team to improve positioning, marketing, sales enablement, and documentation to increase our win rate of deals with flags included

What We’re Looking For

  • 5+ years experience as a product manager with successful examples of launching and growing a zero-to-one B2B product or a product you founded

  • Experience as an data scientist supporting marketing

  • Very comfortable with discovery. You know how to conduct research conversations to uncover insights.

  • Keen product instinct. You have strong opinions about what we should build and why, balancing data and anecdotes to influence product decisions.

  • Strong written and verbal communication, and ability to speak to both technical and non-technical personas.

  • Experience working in a fast-paced technology company, startups preferred. You can adjust on the fly and keep pace with the speed of a growing team.

  • Natural connector and communicator who is able to work with different teams from engineering to marketing, from sales to design.

Compensation & Benefits

  • Competitive salary and early stage equity

  • Top of the line health, dental, and vision insurance

  • New laptop/equipment of your choice and whatever else you need to be productive

  • Compensation for learning materials, tools and resources to help you learn and grow

The typical compensation for this role ranges from $190,000-$230,000. At Eppo, we are dedicated to building an equitable and inclusive workspace, while encouraging entrepreneurship and growth.