To reinvent an industry, you have to build the best team. Join Formlabs if you want to bring groundbreaking professional 3D printers to the desktop of every designer, engineer, researcher, and artist in the world. Our printers are used by Google, Tesla, Gillette, and New Balance, just to name a few.

As a Web Content & SEO Specialist at Formlabs, you’ll have the exciting opportunity to share with the world the possibilities of 3D printing by building aesthetic, conversion-focused web pages that appeal to our target audiences and drive optimization efforts for our website and contribute to organic demand generation and traffic growth. If you are eager to solve new marketing challenges and learn from the best, we have the perfect opportunity for you!

The Job:

• Collaborate with internal stakeholders to develop and maintain the content on our global website, that grows brand awareness, increases traffic to our website, and drives lead generation and sales
• Participate in quality assurance testing to verify that web content functions properly
• Work on various on-page and off-page SEO projects, conduct keyword research, create content plans, optimise content for SEO, build links to our website
• Measure and report on the success of SEO campaigns in a B2B environment with lead generation focus while keeping track of SEO KPIs across the different markets
• Prepare content for the web following SEO best practices, including proper use of keywords and preparation of relevant meta content such as description, title and alt tags, etc.
• Carry out website SEO audits and troubleshoot issues (fixing broken links, misspellings, etc.)
• Manage videos on our Youtube channel and improve Youtube SEO
• Support content operations by uploading English and localized content to the website, creating landing pages, uploading videos to our channels, assisting in keeping the content inventories up to date, etc.
• Collaborate with the Web team to educate and empower internal stakeholders to build web pages, blog posts, and use web apps on their own
• Create guest posts for 3rd party websites, linking back to pillar content pieces on our website to help boost keyword rankings and bring through relevant referral traffic

You:

• 1+ years of experience in a SEO, content, growth role
• Excellent English language skills, especially in writing
• Deep understanding of SEO and content best practices and excitement to experiment
• Experience with a modern online marketing and SEO tech stack – Ahrefs, Moz, Google Analytics, Google Search Console, YouTube Studio, YouTube Analytics, Screaming Frog, Marketo, Excel, Salesforce, email tools, spreadsheets, CMS software tools
• University/college education in marketing, business, engineering, journalism, communications, education, linguistics, public relations, or similar
• Proven ability to work independently and cross-functionally
• Analytical, proactive, and goal-driven mindset
• Autonomous, organized and detail oriented
• Proactive, and goals-driven mindset
• Exceptional planning abilities and attention to detail in an agile environment

Bonus Skills:

• B2B marketing experience
• Prolific writing skills and experience
• Experience with design tools (Figma, Sketch), photo/video production
• Familiarity with 3D printing and the 3D printing industry

Our Perks:

• Catered lunch at the office 3 days per week
• Private health insurance with Medicover (Blue package + hospital coverage)
• A monthly or quarterly public transportation pass for Budapest
• Free beverages and snacks at the office
• All You Can Move sports pass with 7000 HUF monthly allowance
• Free 3D prints
• An inclusive, dog-friendly office with diverse and inspiring colleagues
• Development opportunities both in-house and off-site

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.