Japan Marketing Manager
Formlabs
Marketing & Communications
Tokyo, Japan
Do you want to change how the world creates?
At Formlabs, we’re building the tools that make it possible for anyone to bring their ideas to life, from cutting-edge products to life-saving medical devices. Our 3D printing technology powers innovation at more than 50,000 industry leaders worldwide, including Apple, Google, Tesla, New Balance, and NASA. Together, we’re helping everyone design, prototype, and manufacture faster than ever before.
We’re a team of hands-on builders, engineers, and innovators reinventing how the world makes physical things. If you’re ready to shape the future of fabrication, come build it with us.
The Job:
- Develop end-to-end marketing plans that align Formlabs and channel partner initiatives across manufacturing, dental, and medical sectors in Japan.
- Lead regional PR, brand positioning, and awareness programs to strengthen Formlabs' position as the market leader in professional 3D printing.
- Collaborate with global product marketing, content, and translation teams to deliver compelling, locally relevant content for Japanese customers and partners.
- Develop and implement regional channel programs and empower channel partners with effective product marketing materials and sales enablement tools.
- Engage directly with customers to capture how they use Formlabs products and develop user stories that highlight success across key industries.
- Define, track, and report on regional marketing KPIs and OKRs covering channel performance, web traffic, lead generation, and user engagement.
- Join the APAC leadership team and contribute to broader regional strategy.
You:
- Native Japanese speaker with excellent English communication skills
- Experience in regional marketing management
- Proficient in tools such as Google Analytics, website CMS platforms, Salesforce or equivalent CRM, and marketing automation systems
- Strong analytical mindset - able to identify trends, spot opportunities, and make data-driven decisions
- Creative thinker with the ability to adapt global strategies to local market realities
- Results-driven and comfortable operating in a fast-moving, high-growth environment
Bonus Skills:
- Passion for 3D printing and emerging technologies
- Experience in rapidly-growing startup environments
We Offer:
- An inclusive, dog-friendly office with diverse and inspiring colleagues
- Shares in the company (we’re a Unicorn company)
- Development opportunities both in-house and off-site
- Unlimited 3D prints
- Fun team events
Perks are subject to adjustments and may vary from team to team.
We build amazing things. Come join us!
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Even if you don't check every box, but see yourself contributing, please apply. Help us build an inclusive community that will change the face of 3D printing.