The Job

As Account-Based Marketing Manager at Own, you will be responsible for the strategy and implementation of our ABM campaigns and tactics to drive pipeline from target accounts in close partnership with our sales team. Join us on this exciting journey of growth and success.

Your Day-to-Day Role

• Lead the strategy, creation, and implementation of 1:1, 1:Few, and 1:Many ABM campaigns to support sales goals.
• Design and launch multi-channel ABM campaigns by crafting strategic plans, aligning internal teams, and managing project execution.
• Apply an experimentation mindset to drive, test, learn, and continuously optimize ABM campaigns.
• Use data analysis to iterate and refine campaigns for improved performance and outcomes.
• Collaborate with ABM leadership to identify key accounts and develop targeted strategies.
• Conduct thorough research and analysis to inform ABM strategies and drive effective targeting.
• Ensure transparency and continuous improvement by providing stakeholders with ongoing reporting, campaign insights, and progress updates.
• Partner with regional Campaign Managers, Field Marketers, Account Executives, and Business Development Representatives to build integrated campaign motions that drive results.
• Work closely with operations teams to support the effective use and integration of high-performance ABM marketing tools.
• Document processes and best practices to ensure consistency and provide reference materials for marketing and sales teams.

Your Work Experience

• • 3-5 years of experience strategizing, developing, and executing ABM campaigns.
  • Strong understanding of multi-channel marketing strategies.
  • Proficiency in data analysis and optimization techniques.
  • Excellent project management and organizational skills.
  • Ability to collaborate effectively with cross-functional teams.
  • Experience with ABM tools and marketing technology, Namely, Salesforce, Pardot, and 6sense.
  • Comfortable using Asana or similar tools for project management.
  • Proven ability to think communicate well and think strategically, with exceptional attention to detail.

Important Details

This is a full-time position. The ideal candidate will work out of our Englewood Cliffs, NJ office to maximize collaboration and interaction with the business. Travel may be required.

Own is dedicated to creating an environment where employees thrive, which is why base pay is only one part of the total compensation package that is provided to compensate and recognize employees for their work. This role may also be eligible for unlimited PTO, generous medical benefits, a 401(k) savings plan with a 4% employer match, discretionary bonuses/incentives, and stock options. We also offer catered lunches in the office five days a week, a full fitness center, and free shuttle bus service to and from New York City.

Creating an environment where employees thrive also means making sure every employee feels accepted. As we scale to help all types of companies protect precious data, our team must reflect the diversity we serve. OwnBackup is an Equal Opportunity Employer and we believe that every employee in the company brings a unique perspective that they can and should contribute in order to make an impact every day. We strive to be one team and one culture that builds trust through transparency. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, age, national origin, protected veteran status or disability status.

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