Description
What You'll Be Doing & Why It Matters
The MeshMesh team is building the next-generation mesh networking platform for Salesforce customers. As the Senior Product Marketer, you will own the positioning, messaging, and go-to-market strategy for MeshMesh, turning complex technology into a clear, compelling story that resonates with buyers and drives adoption. You will embrace agentic solution engineering, partnering with Solution Engineering and Product to use AI agents and AI coding tools to build demos, prototypes, and proof-of-value narratives that bring the product story to life for customers and the field.
You will be the voice of the market inside the company and the voice of the product in the market.
Core Responsibilities & Scope
- Develop positioning, messaging, and value propositions for MeshMesh across key personas and segments.
- Own go-to-market plans for launches and product updates, aligning Product, Sales, Solution Engineering, and Marketing.
- Partner with Solution Engineering to apply agentic solution engineering to storytelling, using AI-built demos, prototypes, and proofs of value as launch and sales assets.
- Use AI agents to scale product marketing work, including competitor research, content drafting, persona insights, and message testing, with human review of all customer-facing output.
- Build sales enablement, including pitch decks, battlecards, demo scripts, FAQs, and training for the field.
- Conduct market, customer, and competitor research, and share insights with Product and leadership.
- Create content such as web pages, blogs, case studies, and customer stories with Content and Brand teams.
- Partner with Demand Generation and Growth Marketing on campaigns and measure the impact of messaging and launches.
- Gather customer and field feedback and bring it back to Product to shape the roadmap.
Minimum Requirements
- You have 6+ years of experience in product marketing, ideally in B2B technology or SaaS.
- You have launched products and led go-to-market programs from strategy through execution.
- You have hands-on experience with, or a strong interest in, agentic solution engineering and using AI agents and AI coding tools to build demos, prototypes, and marketing assets.
- You have excellent written and verbal communication and storytelling skills.
- You can translate technical concepts into clear business value for technical and executive audiences.
- You work well across Product, Sales, Solution Engineering, and Marketing.
- You are data-driven and can measure the impact of your work.
- You have a degree or equivalent relevant experience
- You are an agentic first product marketer using AI and automation.
Preferred Qualifications
- You have built or run agentic workflows (e.g., with Agentforce or similar AI agent tools) in a product marketing context.
- You have experience marketing infrastructure, networking, developer, or AI products.
- You have experience partnering with Solution Engineering on demos and proof-of-value programs.
- You have experience with the Salesforce platform, including Agentforce.
- You can lead through influence across a complex organization.
Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.
In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.