Senior Manager, Digital Media Buying
Uber
Marketing & Communications
San Francisco, CA, USA
Posted on Thursday, August 24, 2023
About The RoleWe seek a skilled and experienced Performance Marketing professional to lead our brand media strategy and execution. You will work closely with brand teams to apply performance marketing strategies to the execution of brand campaigns on display, social, and video channels.
What You'll Do
- Lead the execution of scaled brand campaigns on display, social and video channels.
- Advise brand teams on standard processes for display, social, and video channels.
- Provide insights into how strategies and tools built for performance marketing can be used to address the challenges of running brand campaigns on paid channels.
- Proactively monitor and report on campaign-scaled brand campaigns.
- Coordinate with teams running performance campaigns on paid channels to ensure that brand and performance campaigns work well together.
- 7+ years experience in performance marketing, specifically in building multi-channel and cross-channel strategies.
- Bachelor's degree in Marketing, Economics, or equivalent experience
- Ability to analyze and structure data, turn data into insights, and insights into actions that assist senior management and other business leaders with decision-making.
- Experience in leading in-house performance marketing teams.
- Experience working with brand teams or directly on brand campaigns.
- Strong presenter with the ability to narrate strategic vision and performance of your projects clearly
- A proactive approach where you actively seek opportunities that enhance business growth impact
- Ability to promptly establish and communicate priorities with a passion for crafting structure and overcoming organizational inertia
- High intuition for business with an analytical approach
- Strong stakeholder management skills
- Excellent interpersonal skills
- A hard-working, thorough, organized, and motivated self-starter, constantly seeking to improve your skills and look for ways to contribute to the team. Flourishes with challenges and is not deterred by complicated situations.