Research and Insights Manager II, LATAM
Uber
Mexico City, Mexico
Posted on Wednesday, September 13, 2023
About The RoleAs the Research & Insights Manager II, LATAM, you will lead qualitative research to advise Uber’s product development, policy, and marketing strategy as it relates to Uber’s Latin American presence, including both Mobility and Delivery lines of business.You’ll be in charge of understanding and managing business and stakeholder needs to design, execute and deliver high-impact primary research, both quantitative and qualitative. You will need to act as the voice of the consumer, earner and merchant in synthesizing this research with other data sources to influence insight-driven decisions.
- What the Candidate Will Do ----
- Lead and execute market research for Uber’s Latin America business across key audiences (consumers, couriers, and drivers), working with a diverse set of cross-functional stakeholders
- Collaborate within the research & insights team, UXR, data science, and policy research to execute research studies and connect insights across the organization
- Manage vendors to execute both qualitative and quantitative primary research studies as well explore secondary data sources as needed
- Deliver insights and influence stakeholders across the organization to drive deeper understanding of key audiences and integration into business and marketing strategy
- Work closely with other researchers on the team to work to scale best practices for more efficient and effective research
- Basic Qualifications ----
- 8+ years of work experience in consumer-focused market research, marketing, or consulting
- Bachelor degree in market research, statistics, economics or a related field
- Excellent critical thinking, project management, and communication skills
- Passion for leveraging insights from multiple sources to guide business and marketing strategy
- Ability to work in a quick-moving environment and prioritize among projects while maintaining attention to detail
- Self-starter and problem-solving attitude to ensure success of research projects in a changing environment
- Interest in working with a large and diverse set of stakeholders, vendors and team
- Fluent in Spanish and English
- Preferred Qualifications ----
- Experience using SQL, R or SPSS
- Proficiency in moderating 1:1 interviews and focus groups
- Hands-on experience at a research supplier - writing questionnaires and discussion guides, fielding research, etc.
- Experience with market research in multiple countries/regions