Ad Operations Specialist, Uber Advertising (CPG)
Marketing & Communications, Operations
United States · San Francisco, CA, USA · New York, NY, USA · Chicago, IL, USA
USD 95,500-118k / year + Equity
About the Role
The Ad Operations Specialist is a strategic, customer-obsessed partner responsible for turning advertiser goals and campaign performance into strong outcomes and business growth. Working closely with Partner Managers, this role independently owns an assigned book of business across Rider and Eats advertising products and guides campaign strategy from planning through completion.
Upsell is a core pillar of the role. You will use performance trends, advertiser needs, and platform capabilities to identify incremental investment opportunities, build a clear operational and performance rationale, and partner with Sales to bring actionable recommendations to clients. Success means helping Partner Managers retain and grow advertiser business—not simply delivering campaigns.
The role remains hands-on and accountable for precise execution. You may directly traffic, QA, optimize, and troubleshoot campaigns or coordinate with offshore Ad Operations specialists, while partnering with Audience Strategy, Creative, Product, Engineering, and Tech Operations to remove blockers, improve performance, and scale better ways of working.
What You'll Do
• Own the strategy, setup, trafficking, pacing, and optimization across Rider and Eats ad products to ensure accurate, high-quality delivery
• Partner with Sales and Partner Managers to translate performance trends and advertiser KPIs into actionable recommendations and incremental investment opportunities
• Identify incremental and net-new upsell opportunities to drive revenue growth and address evolving advertiser needs.
• Diagnose complex campaign, tracking, and ad-serving issues—identifying root causes and collaborating with Engineering, Product, and Tech Ops to resolve blockers
• Coordinate work completed by offshore Ad Ops teams to maintain high execution standards, clear handoffs, and alignment with Creative and Audience Strategy
• Identify workflow bottlenecks, create SOPs and training materials, and participate in UAT and beta testing for new ad products and internal tools
Basic Qualifications
• 2+ years of experience in Ad Operations, Campaign Management, Media Operations, or a closely related digital advertising function
• Bachelor's degree or equivalent practical experience
Preferred Qualifications
• Experience working with CPG Advertisers and brands, understanding client needs and nuances
• Hands-on experience with enterprise ad servers (e.g., GAM), order management systems (e.g., Salesforce), and app/mobile advertising inventory
• Technical proficiency with third-party tracking, ad verification tools (e.g., DoubleVerify, IAS), and MMPs (e.g., AppsFlyer, Adjust)
• Track record of building SOPs, QA frameworks, and playbooks, as well as supporting operational readiness programs for new ad capabilities
• Experience analyzing campaign performance in spreadsheets or BI tools, with exposure to SQL, APIs, or process automation a plus
• Proven ability to manage complex campaign priorities independently, direct offshore team deliverables, and collaborate effectively with technical and business partners
• Strong analytical problem-solving skills with the ability to translate technical concepts clearly to non-technical stakeholders and contribute to client-facing performance conversations
Ready to Ride?
This isn't the kind of place where you follow a playbook — it's where you help write one. If you're driven by impact, energized by challenge, and ready to shape how the world moves — we'd love to hear from you.
You may be eligible for bonuses, equity, and other compensation, as well as a range of benefits. Explore our benefits.
Offices remain key to collaboration and Uber's culture. Unless approved for full remote work, employees must spend at least 50% of their time in-office. Some roles, like those at greenlight hubs, require full-time in-office presence. Ask your Recruiter for details about this role's requirements.
Uber is proud to be an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form.
For Chicago, IL-based roles: The base salary range for this role is USD $95,500 per year - USD $106,000 per year.
For New York City, NY-based roles: The base salary range for this role is USD $106,000 per year - USD $118,000 per year.
For San Francisco, CA-based roles: The base salary range for this role is USD $106,000 per year - USD $118,000 per year.
For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. All full-time employees are eligible to participate in a 401(k) plan. You will also be eligible for various benefits.